Emma Mattress rolls out at Carpetright

European bed-in-a-box brand, Emma Mattress, has announced that, from 21st September, its Emma Hybrid offering will be stocked across 200 Carpetright stores.

The collaboration is the first time Carpetright has stocked a bed-in-a-box brand, as it looks to extend its branded and own-brand mattress range. The Emma Hybrid will be showcased in-store, supported by full bed PoS and online, giving shoppers the chance to ‘try before they buy’. Orders made in-store will be fulfilled online by Emma Mattress in three days. 

Damian Topping, Head of Buying - Beds at Carpetright, comments: “We have always looked to stock a variety of products to suit all budgets and styles, so adding Emma Mattress as our bed-in-a-box partner is an important move, which will further strengthen our mattress offer and give customers even more choice and convenience when shopping the range.” 

Benjamin Quiroga-Rivera, Co-founder of Emma Mattress, says: “We’re thrilled to be partnering with Carpetright. As the UK’s largest stockists of carpets, flooring and beds, we look forward to supporting their mission in driving convenience, choice and value at each customer touchpoint.”

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