Klarna announces FashTech initiative

Klarna is partnering with the Digital Anthropology Lab at London College of Fashion, UAL to offer retailers a glimpse into the future of fashion technology.

Students, all undertaking Masters studies at LCF, will devise innovative solutions to some of the biggest challenges facing fashion retailers, including personalisation, sustainability, supply chain and brand experience. They will work with a team of designers, educators and technologists at LCF to develop a conceptual response to an issue. And they will share their progress in a series of blogs before unveiling their final projects in an end-of-term showcase.

Luke Griffiths, UK General Manager of Klarna, says: “We understand the power of technology in unlocking innovation across every industry. That’s why we’re proud to be partnering with LCF on this exciting project to help the next generation of fashion tech innovators realise their potential.”

Wojtek Tusz, LCF Project Lead and Acting Director of the Digital Anthropology Lab, comments: “The convergence of fashion and technology has the power to drive change, build a sustainable future and dramatically improve people’s lives. This partnership is a brilliant opportunity for our students to work with an industry innovator like Klarna and explore new frontiers in fashion tech.”