Former BHS exec David Anderson onboard with JGOO

Retail veteran David Anderson is joining digital payments startup, JGOO, as a non-executive director.

Anderson has held several senior roles, including Managing Director of BHS International (UK) where he relaunched the company after it was bought by the Almana Group following its fall into administration.

He departed soon after to join Wyevale Garden Centres. He was also Director of Operations, Marketing and International for BHS and, prior to that, spent over 20 years working at M&S.

Launched in London in 2017, JGOO, via its partnerships with WeChat Pay and Alipay, helps connect UK and European companies to Chinese shoppers and tourists. It is a subsidiary of the British FinTech group R8, with backers including Twitter co-founder Biz Stone, who sits on the board as a non-executive director.

Richard Morecroft, Director and Co-Founder, JGOO, says: “David has a wealth of experience in retail and will make a valuable contribution to help us communicate the many exciting benefits we offer to retailers looking to target the one billion potential customers in China.”

“China is a huge opportunity for many UK retailers, but the road is littered with companies that have failed to break into this market,” Anderson comments.

“JGOO is a tried and tested way to do this, allowing retailers to effectively market to China in a highly cost-effective and successful way. I believe it is an extremely powerful proposition for retailers looking to target the biggest market in the world, and I’m excited to be working with the JGOO team.”