IMRG reports ‘stronger than expected’ Black Friday figures
The amount spent on UK online retail sites this Black Friday was up +11.7% YOY to £1.39 billion, according to IMRG. Of that, 39% was completed on a smartphone, with the device taking the highest share of sales against desktop and tablet.
Further details here.
Featured
Checkout-free stores - is a hybrid model the best way forward?