Alibaba announces further Hema expansion
Alibaba’s Hema venture is to open three stores in the Chinese city of Xian by the end of 2018. The New Retail supermarket’s expansion into the northwestern Chinese city follows an announcement that it will add 30 locations in Beijing by year-end, boosting its store count in the capital to 35.
The Beijing and Xian initiative more than doubles Hema’s presence, currently 26 stores in seven Chinese cities, including 14 in Shanghai, five in Beijing, two in Ningpo, two in Hangzhou, and one each in Shenzhen, Suzhou and the Southwest city of Guiyang.
Further details here.
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Omnichannel retailStaff WriterAlibaba, Hema, Supermarkets, New Retail, E-commerce, Omnichannel retailComment