Halfords enlists UXG for interactive displays project
Halfords has invested in bespoke retail displays at 401 stores, allowing it to roll-out the latest in car tech products to customers.
The project comprises bespoke retail play tables and gondolas which allow customers to interact with newly released car reversing cameras and dashboard cameras. These have been enhanced and installed by UXG.
Halfords Group Property Director, Paul O’Hara, says: “Customers have high expectations of our products, services and the instore experience we create. This latest investment in informative and interactive displays is helping us showcase products to our diverse range of customers, allowing the Halfords brand to develop and maintain its strong market position as well as improve the stores aesthetic appeal.”
He adds: “It’s also vital for us to bring new products to market quickly, and UXG’s speed and professionalism meant that we were able to install the displays within less than a month at over 400 stores across the nation. It’s their impressive ability to be both innovative and reliable that keeps our relationship strong.”