Gap opts for Microsoft as primary cloud provider

Gap has announced a multi-year cloud partnership with Microsoft, tapping Microsoft Azure and Microsoft 365.

“As we grow our value and active business and accelerate online and mobile, the ability to scale our technology in a secure environment to accommodate this growth is critical,” says Sally Gilligan, Chief Information Officer, Gap.

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“The Microsoft Azure platform provides our teams the ability to deliver innovative and personalised capabilities for our customers with speed supported by a strong depth of technology expertise from the Microsoft team.”

The two are working to migrate hundreds of applications to Azure, focusing on a seamless and personalised experience for omnichannel customers. Initially, the retailer is moving across key inventory, stores and site capabilities.

It is also deploying Microsoft 365 solutions to provide its employees across its brands and functions around the world with more powerful and creative ways to communicate, collaborate and share insights with one another.

“Gap has been a global pioneer and leader in retail since they opened their first store in San Francisco in 1969,” says Shelley Bransten, Corporate VP for Global Retail and Consumer Goods at Microsoft. “We are thrilled to partner with them to further modernise their customer and employee applications, turn data into dollars, and build powerful new applications and services that drive digital transformation and put customers at the heart of their business.”