GrokStyle finds ‘perfect showcase’ in Ikea Place

GrokStyle has been selected by Ikea to power visual search for the retailer’s Ikea Place augmented reality app. 

“When I saw GrokStyle, I was as impressed as I was when I first saw ARKit. We have been interested in visual search for years, and have looked at many solutions, but didn’t have it on the roadmap for this version. After one meeting and demo with GrokStyle, I was convinced we had to do this now,” says Michael Valdsgaard, Leader of Digital Transformation at Ikea. “They have been a perfect integration partner, and to have visual search that works this well at this stage is pretty exciting.”

“Ikea Place is the perfect showcase for our capabilities, combining leading edge technologies to provide an optimal customer experience. Together, we are demonstrating how advanced technology can play an important role in helping people confidently make design choices," said Sean Bell, Co-Founder and CEO, GrokStyle.