Nordstrom and Anthropologie ink omnichannel collaboration deal
Nordstrom has announced a partnership with Anthropologie to introduce more than 200 items from the Anthropologie Home collection at 15 full-line stores and on Nordstrom.com.
"Home is a category we continue to evolve and being Anthropologie's partner will allow us to introduce dynamic home product with a regular cadence," says Gemma Lionello, Executive VP and General Merchandise Manager, Nordstrom. "We look forward to providing our customers with another way to shop one of their favourite home brands."
"Anthropologie Home has evolved significantly over the past several years, becoming a sought-after design resource for every room of the home. We are thrilled to take this important next step with Nordstrom as our partner in the United States," says Andrew Carnie, President at Anthropologie home, garden and Europe. "We look forward to sharing our unique voice in home with their customers in a meaningful and engaging way."