Superdrug launches loyalty card-based mobile network

Superdrug is making a move into the world of mobile networks with the launch of a SIM only plan, exclusive to its Health & Beautycard loyalty card members.

Powered by Three, this will be available across its UK stores and cost £10 a month; there will be no contract and customers will get unlimited calls and texts, 4GB of data every month, with any unused data rolled over for an extra month. Health & Beautycard, members who sign up will also receive double points on their Superdrug shopping and will also get the cost of their first month’s plan back in points. And they can top up their 4GB a month data allowance by paying £2 for an additional 1GB, £3 for 2GB and £5 for 4GB. 

Bhavik Davda, Superdrug Head of Health & Beautycard, comments: “We are always looking at ways that we can give our members something different, useful and great value and are delighted to offer this new mobile phone network. Offering the service without a contract, allowing people to leave at any point, will give customers the freedom and transparency they’re looking for, while the added extra of getting your first month’s payment back in points allows members to give the service a try at no risk.” 

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