Marriott, Alibaba trial facial recognition tech in China

Marriott, Alibaba trial facial recognition tech in China

Marriott International has announced a joint venture with Alibaba Group to test facial recognition check-ins at two China hotels.

The two claim that the technology will cut the check-in process to less than a minute. Guests will need to scan their IDs, take a photo and input contact details on an automated machine. This will then dispense room key cards after verifying identities and booking information.

A global roll-out could follow the trial.

Sign up for our free retail technology newsletter here.

Retailers must think relationship, not revenue, online, EmpathyBroker

Retailers must think relationship, not revenue, online, EmpathyBroker

Vestiaire Collective rolls out Qubit Pro

Vestiaire Collective rolls out Qubit Pro