Chi Chi London in mobile team up with Poq
Chi Chi London has launched native retail apps on iOS and Android, built by Poq.
Gio Najar, Founder and Director, Chi Chi London, comments: "We saw that we were getting a lot of mobile traffic and wanted to ensure that our customers were getting the best experience on mobile, so launching a native mobile app was the best way to do this. We also saw an app as a great opportunity to drive significant revenue and that’s why we chose to work with Poq, because they’re a vendor who had proven experience to guarantee that.”
The retailer is planning to roll-out websites for Germany, France and the US in the near future. Øyvind Henriksen, CEO and Co-Founder, Poq, comments: “Fast fashion retailers have seen an incremental growth in revenue after launching an app and Chi Chi London will be no different. The opportunity that app has opened up for them is huge, they can now access a wider segment of customers and as the business grows globally this will continue to increase.”