Oracle helps Laura Ashley boost online experience

Oracle helps Laura Ashley boost online experience

Laura Ashley has selected Oracle Commerce Cloud for an overhaul of its online offering. 

"Customers can see our products and customise them in-store, but a growing number want the option to buy customised items online as well and this was adding significant complexity to our business,” says Colin Rice, Chief Information Officer, Laura Ashley. 

“With Oracle Commerce Cloud, we have been able to streamline business processes and capitalise on the opportunity to sell custom goods online globally. It was the only platform that could accommodate our needs and still give us room to grow.”

Sign up for our free retail technology newsletter here.

Boohoo boosted by brilliant Black Friday

Boohoo boosted by brilliant Black Friday

Circle: USDC “very attractive” to retailers

Circle: USDC “very attractive” to retailers