Smartzer among startups selected for adidas digital innovation project

Smartzer among startups selected for adidas digital innovation project

adidas has announced the 10 startups taking part in its Platform A accelerator programme, which officially launched earlier this year.

These are: The Fabricant, Tousfacteurs, Yoyo, Les Bornées, Smartzer, SOZIE, WANNABY, Th3rd, Zeekit and Heuritech.

Also of interest: Q&A: Karoline Gross, Founder & CEO, Smartzer

“With this new batch, our aim is to accelerate three key focus areas: commercial excellence, sustainability and women empowerment. We are very proud to count 60% female founders within this generation,” Emilie Petit, Director Digital Strategy - adidas sports accelerator @ Station F Paris, said on LinkedIn.

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