Amplience boosts Liberty London e-commerce credentials

Liberty London is working with Amplience to improve the look, responsiveness and feel of its website on all devices.

It has rolled out Dynamic Content, Dynamic Media and Content Hub, integrating them with Salesforce Commerce Cloud. And it is now planning to further integrate Amplience e-commerce and marketing solutions within the next 12 months. Some of the planned improvements include increasing the website speed, simplifying aspects of design and continuing to enhance mobile imagery.

“Considering we are doing everything in-house, the integration was incredibly quick and simple. It is great that we have a CMS platform that works and understands our business needs. The uptime is second to none and the integration Amplience has achieved with Salesforce Commerce Cloud has seen productivity skyrocket,” says James Finch, Senior Digital Designer at Liberty.

“We are publishing content more consistently and have improved the commerce experience across all devices. Dynamic Content has empowered our business to do more. By streamlining our content production my designers now have more time to focus on creativity and problem solving. Having a partner in Amplience that understands how content works in Salesforce Commerce Cloud is invaluable.”