Ted Baker announces monthly product drops

Ted Baker is launching a monthly drop of exclusive items to its website and social media channels.

On offer will be a limited run of one men’s and one women’s item, available for 48 hours only on the last Wednesday of every month, at 12pm. “Understanding there is a need to change his business model to ensure shoppers are inspired when in-store, Ted Baker has committed to delivering more new products to the consumer by adapting the seasonal collections into monthly drops, ultimately delivering more newness every month,” the retailer says.

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