Mulberry makes 'important step' in China with Tmall tie up

Mulberry makes 'important step' in China with Tmall tie up

Mulberry has launched a flagship store on Alibaba’s Tmall Luxury Pavilion platform.

“This is an important step in growing our Chinese customer base and further developing the brand in key international markets,” says Mulberry CEO Thierry Andretta.

Further details here.

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