Techniblock Suncare enlists Oxatis Group for digital overhaul

Techniblock Suncare has worked with Oxatis Group to upgrade its e-commerce operation.

The skincare retailer has implemented a ratings and reviews feature, while offering a money back guarantee. Shoppers can also create a personal account. “Working with Oxatis Group has enabled us to develop a site that is user-friendly for our customers, and showcases our products to their best advantage,” says Tracey Parry, Director at Techniblock.

It also saw m-commerce sales rise by 11% following the launch of a new mobile site powered by Progressive Web App technology. “We are seeing a real uptake of customers shopping this way,” Parry adds. “Buying sun protection products is on everyone’s to do list before they go on holiday and our mobile site has been designed to create a quick, smooth, intuitive journey.”

Techniblock Suncare is running SEO and Google Ads campaigns with Oxatis Group to drive business to the site and says that, during the first month, it saw a return on investment of 19%.