Samsung is gearing up to launch Samsung KX, a 20,000 sq ft “creative and digital playground” situated at Coal Drops Yard in London’s King Cross.
Part of the brand’s ‘Do What You Can’t’ initiative, this will open next month. Visitors will be able to test out the latest tech innovations, engage with activities brought to life on the world’s first vertical 10-metre-wide curved Samsung screen, hot-desk and get together in the in-house café, as well as take home a series of personalised items.
Tanya Weller, Director of Samsung KX, says: “Our expert teams have been working with the King’s Cross community behind the scenes to create a destination that truly conveys and fulfils their needs. Combine that with the innovation of Samsung and varied interest areas of London, and we have an exciting prospect to bring to life, and actually enabling people to really ‘do what you can’t’.”
Further details here.