Höflinger Müller teams with Wirecard for mobile payments launch
The Germany-based Höflinger Müller bakery chain has worked with Wirecard to launch a mobile payments app.
90 branches in the greater Munich area have so far been connected to the solution. The app directs users to their nearest branch and enables pre-selection from its product range with or without registration. They can then pay via Google Pay or Apple Pay.
Wirecard has partnered with Höflinger Müller to convert its backend system to cashless options, with 190 terminals involved in the first phase of the project. "We want to offer our customers not only high quality and enjoyment, but also a convenient shopping experience. Today, cashless payment plays a major role in this. With the help of Wirecard, we are now in a position to significantly increase the acceptance of these payment options," says Franz Höflinger, Managing Director at Höflinger Müller.
