Itsu’s former Head of Food Pippi Brereton joins Karakuri

Karakuri, a UK robotics startup backed by Ocado, has hired Pippi Brereton as Director of Food.

Brereton has held roles at Itsu, Graze, Gű Puds and Pod. Barney Wragg, CEO and Co-founder, Karakuri, says: “Pippi brings a wealth of food service, retail and hospitality experience into the very heart of our business.”

“She will work closely with our customers to develop insight around their existing menus and customer offering to show how our technology can evolve their entire customer proposition to meet this rising demand.”

“Consumer demand for quality, healthy, tasty food that can be personalised to our individual needs is at an all time high; coupled with growing pressures for increased consumer choice and heightened convenience,” Brereton comments.

“Karakuri is doing something truly unique and exciting in order to address some of the key challenges facing food operators today, as well as addressing prevalent economic pressures facing the industry.”

Sign up for our free retail technology newsletter here.