Kia Motors UK deploys Feefo customer insights solution

Automotive brand Kia Motors (UK) has partnered with reviews and customer insights technology company, Feefo.

“As an innovative and customer focused company, it is important for us to harness the benefits of customer advocacy and provide prospective customers with reviews from current customers so that they can make an informed decision” says Kate McLaren GM – Customer Quality at Kia Motors (UK).

“Partnering with Feefo ensures our prospective customers have access to reliable, independent feedback from Kia owners, in a format that makes it easy for them find what they need. The intelligence we gain from this feedback will also be invaluable in developing our future products and services,” she concludes.

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