John Lewis Partnership announces commercetools digital tie up
John Lewis Partnership is tapping commercetools technology for its johnlewis.com site.
It says that it made the move in order to gain the scalability and reliability it needed for a migration off its legacy e-commerce-based platform, and onto a flexible API-first, microservices-led cloud service.
In addition, commercetools’ platform enables the retailer to customise digital customer experience journeys when shopping in-store, online, using mobile apps or any other channel.
Mike Sackman, Chief Information Officer, John Lewis Partnership, comments: “John Lewis is supercharging its investment in online to adapt to changes in consumer behaviour. Our partnership with commercetools forms part of this.”
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E-commerceStaff WriterJohn Lewis Partnership, John Lewis, commercetools, Online retail, E-commerce, APIs, Cloud solutions, Omnichannel retailComment