Pornhub Premium offer a coronavirus lockdown hit in France, Spain and Italy

Adult entertainment platform Pornhub reports a dramatic spike in traffic in France, Spain and Italy after announcing free Premium membership to viewers in those countries.

A Premium subscription normally costs $9.99 per month, or $7.99 per month with a year-long package. France, Spain and Italy are among the European countries hardest-hit by the coronavirus. Research published by Pornhub shows that its initiative has gone down a storm with our European neighbours.

Well, it’s one way to pass the time when you’re under lockdown, we guess.

She’s a crypto model and she’s looking good

Pornhub recently reported that 10% of the models on its Modelhub platform are opting for crypto payouts.

The number of customers paying for Pornhub’s Premium features via cryptocurrency has been stable at around 1% since the option was offered in 2018. So it’s the models who have been driving up the usage rates.

“There are many reasons why cryptocurrencies are viable in the adult entertainment industry,” said Pornhub VP Corey Price. “We’ve found that the high speed and low cost of transactions, combined with the anonymity benefits, make it especially appealing to models over traditional tender.”

The company supports the likes of Verge, Horizen, TRON, TRON-based USDT and PumaPay. In terms of the latter, it recently rolled out PumaPay recurring subscription crypto payments.

This enables its Premium offering to accept the PMA cryptocurrency token. Customers can manage their monthly and one-time payments via the PumaPay Mobile Wallet app.

PumaPay CEO, Yoav Dror, said: “This integration signifies another milestone for us as we continue to implement our business development plan and expand our hassle free crypto payment solution globally.”

Further integrations are planned, including YouPorn Premium and Redtube Premium.