Cox & Cox announces Akeneo partnership
UK homeware e-commerce brand Cox & Cox is rolling out Akeneo product experience management technology.
“We’re planning to grow by 20% annually, so we needed a mature solution that would enable us to scale products with consistent imagery and product copy across all channels,” says Aynsley Peet, Head of E-commerce at Cox & Cox, which is in the first phase of implementation, aiming to go live in June.
The company is looking to quickly add products to its existing product base, improve existing distribution channels, print catalogues, and speed up supplier onboarding.
“We were tired of managing product information with spreadsheets, and the Akeneo team was quick to understand our brief and needs. We’re specifically impressed with the Akeneo ecosystem. For example, the Magento buy-in allows us to improve efficiencies whilst adding more stock-keeping units,” says Peet.
“We’re thrilled to be chosen as a partner by Cox & Cox, and are committed to delivering on our promise of helping the company reach its transformation goals,” says James Barlow, Country Manager at Akeneo, which last year closed a $46 million funding round.
Continue reading…