Online veteran Mark Adams takes on top job at Attraqt

E-commerce search and merchandising technology provider, Attraqt, has appointed Mark Adams as CEO, effective from 22nd June.

The current CEO, Luke McKeever, recently announced he will transition to a non-executive director role.

Adams joins from e-commerce platform venture BigCommerce, where he founded and led the group’s European operations. Other roles include Co-Founder and Partner at eComp Consulting, and Owner and Sales & Marketing Director at Portaltech. He also sits on the Board at yReceipts, a digital receipt, data and insight platform.

Nick Habgood, Interim Executive Chairman at Attraqt, comments: “Mark is a well-known and highly respected figure in the e-commerce space, with a strong reputation for customer excellence. We have been working together with Mark for some time and been hugely impressed with his dynamism and domain expertise.”

“Together with the support provided by Luke and the rest of our Board, we have a top quality of team in place to oversee Attraqt’s continued development. Notwithstanding the ongoing challenges presented by the Covid-19 pandemic, we have a huge opportunity ahead of us and are well-placed to capitalise upon it.”

Adams comments: “Having got to know the Attraqt business through a recent BigCommerce partnership, I have been very impressed with the company, its team and growth strategy. I look forward to taking the helm and continuing the growth path that Luke has set the business on.”

“What excites me most about Attraqt is its unique heritage, coupled with the technology and vision to innovate in the digital space. Brands must differentiate themselves with amazing digital experiences across channels and take advantage of AI driven automation to react fast to changing customer behaviour. Attraqt is right at the epicentre of this transformation, which is now more critical than ever.”