Primark Legends mobile game launches today
Primark has launched its first ever mobile game, Primark Legends.
Players are cast as a newly hired assistant in a Primark store. Tasks include helping customers find the clothes they're after, keeping the shelves well stocked and neat and tidy and cleaning up any spills and messes.
You have to complete each working day with a five-star rating from your boss. There are three intensity levels that are meant to represent real life stores.
All of which doesn’t sound nearly as exciting as Animal Crossing. But, hey, it's free to play on both the Apple App Store and Google Play. So we’re going to give it a whirl.
Primark Legends is pitched as as "the high street's first mobile gaming app". Which may well be the case. We can’t think of any other retailers who have produced similar offerings. Can you?
Further details in the video below.