Global-e brings in e-commerce veteran Mark Batty

Cross-border e-commerce specialist Global-e has appointed former Boden Country Director Germany and RoW, Mark Batty as Vice President of Business Development.

Prior to Boden, Batty worked at Asos, where he served as country manager for Russia and rest of the world markets.

He says: “It has never been a more exciting time to work in international e-commerce. The recent pandemic has laid bare the significant reliance that both brands and consumers have on online retail, and this is happening across markets worldwide.”

“As we become more accustomed to shopping online, it is therefore important that retailers are clued in on how to maximise their opportunities across borders. Global-e is at the forefront of this change and I am looking forward to being a part of its ever growing team and driving the business forward.”

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