New Homebase store format taps 3D design software

Homebase has launched a new showroom dedicated to kitchens and bathrooms. 

Located in a redesigned Bathstore site in Guildford, the split-level facility marks the retailer’s second trial of a smaller format high street store, following the launch of two DECORATE by Homebase stores in May.

Customers will be able to book free design appointments, guided by an expert designer. 3D software will then be used to mock up what their new kitchen or bathroom will look like.

Damian McGloughlin, CEO at Homebase, comments: I am extremely proud of the whole team, who have worked so hard to create and launch this new concept store at a time of widespread disruption. We have invested a great deal in the in-store experience for customers across the country, which has included experimentation and innovation in new store concepts.”

“The kitchen is the heart of the home, and we’re looking forward to helping more customers make their dream kitchens a reality.”

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