John Lewis taps Marxent tech for virtual interior design appointments
Following a trial, John Lewis & Partners is rolling out 3D visualisation technology from Marxent for home design appointments.
Customers attending either an in-store or virtual appointment will be able to recreate their rooms digitally with the same room dimensions, doors, and windows in a 2D or 3D image.
The designs will include John Lewis products. They will also be able to change the colour of the walls and floors to create a complete look.
After the appointment, customers will be emailed a floor plan, a 3D visualisation of the space created for them with shoppable links, and at least one photograph like 3D render that captures the virtual space from a specific perspective.
Karen Reeves, Advisory Services Trading Manager, says: "This technology was successfully trialed last year, with great feedback from customers and partners alike.”
“We are thrilled to be bringing this experience to our customers on the high street as part of our free home design appointments, allowing customers to fully immerse themselves in their designs and get excited about their future home improvements."
"By using the tool, we have found customers can confidently explore options that they may not have considered before and understand better how their room will come together."
"John Lewis has a long history of innovation and we're proud to be part of that story," adds Beck Besecker, Marxent's CEO and Co-Founder.
"This investment in Marxent's 3D Cloud positions John Lewis to bring inspiration and visualisation to every point in the customer journey."