Famous raids Canva for new Chief Product Officer

Famous, whose mission Is to enable everyone to create and sell anything online, with no design or coding skills required, has appointed Laura Haines as Chief Product Officer. 

Previously, Haines was the General Manager of Global Partnerships and Products at graphic design platform Canva, where she oversaw the company’s entire print product and partner portfolio, which spanned sales, marketing, growth, engineering and product departments. 

Earlier, she held various product leadership roles for companies in the customer engagement software and travel technology industries.

“Establishing a well designed e-commerce site is the backbone for any retail merchant - yet despite continued uptick in consumer demand to purchase online, creating a website, digital marketing campaign or unveiling a product online can be very time consuming and complicated,” says Haines,.

“I’ve been impressed by how Famous unlocks this for everyone - from business owners, marketing managers, to designers - with a one stop shop to create a memorable e-commerce site to close the gap from creation to conversion. I’m excited to further enhance Famous’ product and make it a central tool that users love.”

“Laura’s extensive background in product management and partnerships make her a perfect addition to our next stage of growth,” comments Aaron Day, CEO at Famous.

“As Famous looks to be the design tool for individuals and businesses of all sizes, Laura’s depth of product know-how will allow us to expand our design tool features, innovations, and market reach.”