Instacart launches Publix Quick Picks online convenience store

Instacart has announced Publix’s virtual convenience offering, Publix Quick Picks. 

Available across the latter’s entire seven US state footprint, this allows customers to shop from Publix’s assortment of fresh groceries, pantry and household essentials, meals, snacks and more, for delivery in as fast as 30 minutes with Instacart Priority Delivery. 

Publix Quick Picks first launched in September in Tampa, Florida.

Following a pilot, the companies expanded the service across Publix’s operating footprint ahead of the holiday season, enabling millions of households across the Southeast to receive rapid delivery from the company for the first time ever

“Customer demand for convenience and rapid delivery continues to grow, and both speed and selection have become fundamental to grocery e-commerce,” says Chris Rogers, Vice President of Retail at Instacart. 

“We’re proud to expand our partnership with Publix to bring the in-store express lane online with Publix Quick Picks, offering customers incredible choice paired with fast delivery to meet all of their last-minute needs through this busy holiday season and beyond.”

“Whether trying to satisfy a craving, needing a forgotten ingredient for a family dinner or looking for a quick lunch option, Publix Quick Picks gives customers access to nearly the entire store so they can get exactly what they want, when they need it.” 

“Since launching Publix Quick Picks on Instacart, we’ve seen rapid customer adoption. Our store locations and wide assortment, combined with Instacart Priority Delivery in as fast as 30 minutes, creates a winning solution for our customers,” says Erik Katenkamp, Publix Vice President Omnichannel & Application Development. 

“Our strong relationship with Instacart continues to unlock capabilities to meet the changing needs of our customers, and we look forward to continuing to grow our portfolio of time saving services - like Publix Quick Picks - to give customers more ways to get what they need from Publix.”