Blackwell’s flags debut books with new Jellybooks platform
Jellybooks has partnered with book retailer Blackwell’s to exclusively showcase six new debut titles.
An interactive window display was unveiled today at Blackwell’s flagship store on Oxford’s Broad Street.
People can scan the QR codes in the window display while on their daily coronavirus lockdown walk to start reading the new titles.
At the same time, those based anywhere in the world can enjoy these first looks and thousands of other titles online, thanks to Jellybooks’ new cloud platform for book excerpts and audiobook snippets, DISCOVERY.
Rebecca MacAlister, Area Manager based at the Oxford store, says: “One of the special joys of bookselling is seeing a customer pick up a book, open it and become immersed in it, before taking it to the till.”
“We can’t get people back into the shop to recreate that moment yet, but this innovation means we can now offer a flavour of the content of a book through your screen, wherever you are in the world.”
Andrew Rhomberg, CEO at Jellybooks, says: “Discovering new writers and books is one of life’s greatest pleasures, and creating DISCOVERY has been a major ambition of ours.”
“We’re delighted that we can launch the platform with six fantastic debut titles that we know readers will be excited to find out more about, and we are so thankful to Blackwell’s and our launch partner publishers for helping make this dream come true during lockdown.”
He concludes: “We encourage every reader to visit the Blackwell’s website today, browse all the great books on offer and use the opportunity for a peek inside to discover their next read.”
Sign up for our free retail technology newsletter here.
