Kirk Perry departs Google to become IRI head honcho

IRI, a provider of technology, data and predictive analytics for the consumer, retail, and media sectors, has appointed Kirk Perry as President and CEO and a member of its Board of Directors.

Perry succeeds Andrew Appel, who will remain an advisor to the company and member of the Board of Directors.

He joins from Google, where he has served as President of Global Client & Agency Solutions since 2013.

“The IRI team, under the leadership of Andrew since 2012, has transformed the company and developed an excellent track record of partnering with clients to leverage data, technology and cutting-edge ideas for accelerated speed of insight generation, helping clients achieve better business results," says Jeffrey Ansell, Chairman at IRI.

He adds: “Kirk is an impressive, well-respected leader whose background makes him uniquely suited to understand both the evolving needs of our clients and the power of harnessing data, insights and technology to enable better decision making and superior performance."

Perry comments: “Having managed and supported some of the world’s largest consumer brands in both the consumer packaged goods and technology industries, I have deep appreciation for IRI’s advanced capabilities and its critical role as an insights leader in the industry amidst a dynamic and evolving consumer and marketing landscape.”

“I look forward to building on its success, market position, and competitive advantages to deepen its connection with clients, ensuring the company becomes an even more valuable partner to companies seeking to drive growth.”

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