Morrisons accused of poor comms as it pulls 10% teacher discount
Morrisons has come under fire after ending a 10% teachers and school staff discount that served as a thank you for their work during the coronavirus outbreak.
Over the past week, we have heard from a number of disgruntled teachers, looking for clarity on the matter.
“I went shopping today to my local Morrisons, eight miles away to find the teacher discount has stopped,” said one. “When did this come to an end? There was no warning!”
RTIH was able to confirm cancellation of the discount, with a Morrisons spokeswoman telling us: "We have offered the 10% discount as a thank you to our teachers since November 2019.”
“It has now come to an end and we will continue to thank teachers by offering them exclusive offers through our More For Teachers Club.”
“An email would have been appreciated telling us that the teachers 10% discount had ended, rather than embarrassment at the tills telling us it was no longer on offer!” a teacher said in our comments section.
Not everyone was critical, however, with one person remarking: “Thank you Morrisons, the 10% discount was great and gratefully received. Why seem to moan about, it is poor form. Signed a grateful teacher in New Brighton, Wirral.”
Another stated: “Bad comms from Morrisons HQ, but I must say thank you very much for the 10% off for a long time. Was really good particularly when no other store did this. I can't grumble.”
NHS workers
Last month, Morrisons announced it was extending its 10% discount for NHS employees, first introduced in April 2020, for the whole of 2021.
David Potts, Morrisons Chief Executive, said: “This has been an incredibly difficult year for everyone in the NHS and we have done our best to be there for them from the start.”
“I'm really pleased to be extending the 10% discount for the whole of 2021 which I know will make a big difference to so many NHS staff who are working so hard to care for us all.”
He concluded: “As we all look forward to better times ahead, this is our way of showing our sincere gratitude and appreciation for the work everyone in the NHS has done - and continues to do - through the pandemic.”
