BJ’s Wholesale Club announces new BJ’s Optical online experience

US retailer BJ’s Wholesale Club has launched a new BJ’s Optical service which allows members to virtually try on and purchase sunglasses and prescription eyewear from home.

“We know how busy our members are, which is why we’re making it easier for them to shop for eyewear with our new online optical experience,” says Chris DeSantis, Senior Vice President, GMM, Sundries and Services, BJ’s Wholesale Club.

“We’re committed to delivering outstanding service to our members and our new BJ’s Optical experience is another example of how we’re bringing that commitment to life and helping members shop their way for everything they need.”

BJ’s has announced a number of digital initiatives recently, including an enhanced mobile app, buy online, pick-up in club for fresh and frozen items, and contactless curbside pickup.

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