The Very Group renews DemandTec Markdown Optimisation deal

The Very Group, operator of online retailers Very.co.uk and Littlewoods.com, has announced a three-year renewal of its partnership with DemandTec and the company’s Markdown Optimisation solution. 

The two have been working together since 2015. 

“As a pureplay online retailer, we are committed to a culture of innovation, leveraging leading technologies to deliver quality, value, convenience, and healthy business results,” says Tom Goulden, Retail Product Director at The Very Group.  

“We use DemandTec’s markdown science to optimally manage markdowns across items’ entire lifecycle and across multiple categories. This enables us to take a controlled approach to profitably moving clearing items, meeting our target sell-through goals while delivering healthy margins.” 

“We deeply value the collaborative multi-year relationship between The Very Group and DemandTec,” says Niranjan Chandrasekaran, Vice President, Worldwide Services, Customer Success and Support at DemandTec.

“It’s exciting to partner with a true innovator that continues to grow in sophistication of its use of markdown science to unlock increasing value and ROI for its business.” 

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