Retail Assist manages latest store opening for Morphe

Retail Assist has extended support from first line help desk services, to carry out a full UK store opening for cosmetics retailer Morphe.

Morphe, part of the FORMA Brands family, recently launched its seventh standalone UK store and first in Wales, St David’s shopping centre.

The Retail Assist store systems team stepped in to provide full ownership of the technology elements in-store to enable opening on time and within budget.

It ensured that all technical equipment was built, configured, and pre-tested ahead of time, then transported and installed into the store over a few days.

With 1/3 of UK businesses looking to outsource their IT services in the next two years, driving down costs whilst maintaining scalability to meet business needs has become a lifeline for many.

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David Ford, Store Systems Supervisor, says: "This was a great and challenging project to get involved with, and took lots of careful planning and testing. All the PoS hardware was pre-configured, delivered to site and installed by Store Systems.”

“We have fine-tuned our installations based on our previous experience providing this support to Morphe. It's a vibrant store, and it's great to execute such a successful store opening."

Amit Chaba IT Operations Manager at Forma Brands, comments: "This was a challenging project, but the store opening was very successful without any IT issues. We were so pleased see the final result.”

“Retail Assist took full ownership for the Cardiff store opening, staying on top of everything. They were so flexible to work with and look forward to working with Retail Assist again on any store opening plans from next year when we resume."

Retail Assist has delivered first line help desk support to Morphe’s stores across both the UK and North America since 2019 and previously rolled out new stores in Australia.