Kostüme picks BigCommerce to power e-commerce business 

BigCommerce has announced the launch of British cycling lifestyle brand Kostüme on its platform.

“Kostüme was founded to disrupt the status quo in an industry that disproportionately focuses on hardcore technical racewear. By developing uniquely stylish, durable and highly functional products, our aim is to help a diverse new generation of cyclists to express themselves however they choose to ride,” says Kostüme Founder and CEO Ed Bartlett.

“Achieving this ambition would not be possible without BigCommerce. Development often requires choosing between a cookie cutter solution, or a large, expensive team.”

“BigCommerce offers the best of both worlds, with the flexibility to create a truly bespoke experience without needing a large development team, and the scalability to support our growth. You can only build a brand once, and BigCommerce ensured that this vision was possible from day one.” 

“Kostüme is an innovative British brand with a unique model that is changing the cycling apparel industry, something in which we’re extremely proud to play a part,” says Jim Herbert, Senior Vice President and General Manager of EMEA at BigCommerce.

“We help companies achieve their vision for and at all stages of growth, offering the flexibility needed to create powerful and custom online storefronts.”

“As a patron of the British Fashion Council, BigCommerce is passionate about the potential of e-commerce to drive the UK fashion industry forward and to help UK fashion retailers leverage the power of our Open SaaS solution to drive efficiency, agility and sales.”