Bakel taps Perfect Corp. AI and AR tech for skin condition tool

Perfect Corp. has partnered with Italian beauty brand Bakel to introduce a new AI Skin Analysis solution to its online customers.

This detects hydration levels and helps consumers to easily identify problematic areas on their skin.

"With great excitement we continue expanding our partnerships with European brands, particularly in Italy - a beauty and fashion Mecca,” says Alice Chang, Perfect Corp. Founder and CEO.  

“We are happy to see that our solutions are received enthusiastically by like minded, innovation focused brands in the region. We are absolutely thrilled to collaborate with Bakel, as I believe their innovative 3D technology and our powerful AI Skin Analysis solution are a perfect fit.”

"A real ‘digital app’ capable of evaluating one’s skin condition through a simple selfie, with a specially designed algorithm identifying areas of the face that might need extra care, this is great!” says Raffaella Gregoris, Founder of Bakel.

“Our partnership with Perfect Corp. creates a completely new shopping experience for our customers. Their skincare routine will instantly become more effective thanks to the artificial intelligence, which is now an integral component of any shopping journey.”