Deliveroo UAE teams with Choithrams for first Deliveroo Hop store

Deliveroo has launched its first Deliveroo Hop store in the UAE, following roll-outs in the UK, Italy and France. 

This is in partnership with grocery retailer Choithrams and will serve customers in Motor City, Sports City, Barsha South, JVC, JVT and Arabian Ranches.

The company said in a LinkedIn post: “We’re on a mission to be the definitive food company. Today, we just got a little closer to that goal.”  

Available through the Deliveroo app, Deliveroo Hop with Choithrams will offer grocery delivery in as little as 15 minutes.

According to the aforementioned LinkedIn post, “this expansion underscores Deliveroo's commitment to growing its global food business, as well as to continuing to bring innovation to key markets in this rapidly expanding industry.” 

London calling

Last year, Deliveroo Hop launched in central London in partnership with Morrisons.

The move into the rapid grocery delivery space sits alongside Deliveroo's existing service, which currently delivers from over 4,600 partner grocery stores across the UK.

Will Shu, CEO and Founder, Deliveroo, said: "Deliveroo Hop will enhance our on-demand grocery offering for both consumers and our grocery partners. We are pleased to launch the service with Morrisons, one of our largest partners."

David Potts, Chief Executive, Morrisons, commented: "Morrisons has enjoyed a strong and growing partnership with Deliveroo since March 2020 which now covers more than 320 stores.”

“The rapid delivery grocery sector is developing quickly and is highly valued by customers.”

“The launch of Deliveroo Hop represents another key moment, enabling customers to choose from a wide selection of groceries from Morrisons and have them delivered by Deliveroo in as little as ten minutes."