E-commerce veteran Don LeBlanc joins StackCommerce as CEO
Commerce and content platform StackCommerce has named Don LeBlanc as CEO.
His appointment follows TPG’s Integrated Media securing a majority stake in the company and the subsequent acquisitions of BrandCycle and The Fascination.
LeBlanc brings strategy, marketing, and product expertise from his over 20 years as an executive at brands like Vistaprint, Simplisafe, and Staples.
“Don is known as an outstanding leader,” says Karl House, StackCommerce President.
“And we’re very proud to say he’ll now lead Stack’s team and mission into this next phase of growth as we build the ultimate commerce and content platform for brands, publishers, and consumers. His expertise will allow us to move with more speed and confidence than ever before.”
“This is an exciting time to be stepping into a leadership role at StackCommerce, and I can’t wait to see how we can further disrupt the industry, solidify our commerce and content expertise, and build better tools for all our partners,” says LeBlanc.
“I believe in the value of commerce storytelling as an elegant advertising solution that will remain powerful for the foreseeable future, and I’m very much looking forward to working with Karl and the whole Stack team.”
StackCommerce helps consumers discover and purchase products directly on the news and content sites they visit daily.
For merchants, it provides exposure through shoppable articles and product features on the world’s largest media outlets.
For publishers, the firm has powered white labelled e-commerce shops with on-site checkout for over 1,000 publishers, including Yahoo!, CNN, Hearst, Mashable, NY Post, TMZ, and MarketWatch.
TPG’s Integrated Media acquired a majority stake in the company in December 2020, and StackCommerce acquired BrandCycle in December 2021 and The Fascination in April 2022.
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