Cart.com names Rachel Truair as Chief Marketing Officer
Cart.com, an end-to-end e-commerce-as-a-service company, has appointed Rachel Truair as Chief Marketing Officer (CMO).
Truair brings with her almost a decade of experience in enterprise and small and midsize business marketing at companies including Confluent, Adobe, Magento, Oracle and 3M.
“I am thrilled to join the team and contribute to the company’s significant momentum in helping brands scale, sell and offer consumers best-in-class e-commerce experiences,” she says.
“The Cart.com culture, vision and technology offering in today’s market is unparalleled and I look forward to working for such an innovative company.”
Truair joins from Confluent, a category creator in data streaming, where she most recently served as Vice President of Campaigns, Digital and Partner Marketing.
Prior to that, she ran global campaigns for two years at Adobe, where she focused on the content and commerce space. She was promoted to a global leadership role after Adobe’s $1.7 billion acquisition of Magento in 2018.
“Rachel is a strong and capable leader and her experience in marketing makes her a valuable addition to ourteam,” says Gary Specter, President, Go-To-Market at Cart.com.
“I had the pleasure of working with her at Magento and Adobe, and I’m looking forward to working with her again and leveraging her significant campaign experience to take the business to the next level.”
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