Amazon Business adds Affirm as first buy now, pay later provider at checkout ahead of Black Friday
Amazon and Affirm have announced an expanded partnership that makes the latter the first pay over time option available at checkout on Amazon Business, a B2B store helping companies digitise and automate procurement with management controls and analytic tools.
These customers can now split the total cost of eligible purchases and pay over time with Affirm without late or hidden fees.
Amazon Business will start to roll-out Affirm this week to eligible sole proprietor businesses, and the new payment option will be available at checkout to all eligible Amazon Business sole proprietor customers by Black Friday.
“We’re constantly striving to make Amazon Business the best place for small businesses to fulfil their buying needs. Integrating Affirm as a payment option helps us do just that, while providing more flexibility and convenience to our customers,” says Todd Heimes, Director at Amazon Business Worldwide.
“The technology, ease of integration, and ability to support a broad range of transactions, especially as Affirm is already used by millions of Amazon customers today, make this a natural extension of our larger partnership.”
This marks the launch of Affirm’s new B2B pay over time solution dedicated to serving sole proprietors.
By selecting it at checkout on Amazon Business and entering a few simple pieces of information, such as registered business name and business address, small business owners will receive an instant credit decision.
If approved, they can select from pay over time options of three to 48 months. A $200 purchase at 15% APR would cost a customer $34.81 per month for six months, totalling $208.84.
“According to the IRS1, more than 28 million sole proprietorships do business in the United States. By offering these business owners a transparent and flexible way to pay over time for the items they need, we can help them increase their purchasing power, better manage their cash flow, and accelerate their growth,” says Wayne Pommen, Affirm’s Chief Revenue Officer.
“We’re incredibly proud to be bringing this buy now, pay later payment option to the millions of sole proprietors shopping on Amazon Business.”
Since first launching on Amazon.com and the Amazon mobile app in 2021, Affirm expanded to Amazon.ca in 2022, and was directly integrated as a payment option on Amazon Pay earlier this year.
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