The Fabricant delves in to the realm of artificial intelligence as fashion firm reinvents DEEP collection
The Fabricant, which operates in the digital fashion space, is presenting a reinterpretation on its platform of its first AI designed collection from 2017, DEEP, on 20th December.
Back in 2017, The Fabricant delved into the realm of AI, collaborating with The Asimov Institute, a non-profit AI research institute exploring the intersection of deep learning and creativity.
The algorithm was fed with 1,500 images from Paris Fashion Week 2017 shows, and by employing trial and error, it generated 2D pixelated images that served as inspiration for the collection.
The new collection is pitched as a journey through time, building on the past while embracing the latest AI tools available - midjourney, Adobefirefly and stable diffusion.
Instead of pixelated images, the computer now generates highly detailed garments and scenes. It was the muse for Creative Director Amber Jae Slooten. The designers at The Fabricant took these generated images and fed the new ideas back to the computer.
“As fashion design is democratised, the difference between good and bad will be defined by taste and attitude. New fashion creators will emerge but only those with creativity and vision will prevail,” says Slooten.
“The tools have progressed so much that have we evolved from creators to curators,” says Kerry Murphy, CEO at The Fabricant.
Acquiring items from the DEEP Collection not only grants exclusive visuals but also access to AR wearables and priority eligibility for upcoming drops.
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