Omnichannel tech firm XY Retail hires Ravi Doddivaripalli as Chief Product and Engineering Officer

XY Retail, a provider of omnichannel solutions, has announced the addition of Ravi Doddivaripalli as Chief Product and Engineering Officer (CPEO).

Doddivaripalli joins from Innovaccer, a healthcare platform company, where he served as Vice President of Platform Products.

In his new role, he will be responsible for leading the product and engineering functions, reporting directly to the company’s CEO, Susan Jeffers.

"I am excited to join XY Retail and help realise the company’s vision of transforming the retail sector with omnichannel, end-to-end technology solutions that allow brands to quickly and easily streamline their businesses," says Doddivaripalli.

"It’s an honour to be part of a company that is at the forefront of the retail technology revolution and I am eager to join forces with the forward thinkers here."

Doddivaripalli's career includes roles in engineering and product leadership at companies including Salesforce, SEPHORA, Hewlett-Packard, NetApp, and TIBCO.

"I am thrilled to welcome Ravi to our team," says Jeffers.

“He brings deep technical expertise, experience driving hyper-growth in the software industry and a proven track record in delivering successful product outcomes and building high performance engineering teams.”

“Ravi's leadership will be instrumental as we scale our offerings and bring new innovations to the retail technology space."