Volumental technology powers FootJoy FitLab experience at 2023 British Open Championship

The British Open Championship took place this weekend, with FootJoy returning as sponsor of the Open Camping Village.

As part of its sponsorship, the retailer offered visitors access to its FitLab experience, powered by Volumental’s foot scanner.

This gives golfers of all levels the chance to find perfect fitting footwear, and to better understand their own plates of meat.

2022 RTIH INNOVATION AWARDS

Volumental was highly commended at the 2022 RTIH Innovation Awards, after impressing our judging panel in the Omnichannel Retail Initiative of the Year category.

Our 2022 winners and highly commended entries were revealed at a sold out event in central London on Tuesday, 6th December.

RTIH Editor, Scott Thompson, said: “Innovation and technology play a critical role in the success of the retail sector, so it is great to recognise standout examples through our awards.”

“Thanks to all those who entered the 2022 event. We received a record number of submissions and many fantastic examples of the continued resilience and dynamism of the retail space during hugely challenging times.”

“Congratulations to our 2022 retail technology hall of fame entrants.”

The 2023 RTIH Innovation Awards are now open for entries. Click here for further information.