Norwegian retailer PetXL Group looks to optimise supply chain with RELEX Solutions retail technology

PetXL Group, a Norwegian specialty retailer for pet food and accessories, is partnering with RELEX Solutions, a provider of unified supply chain and retail planning solutions.

It says it will tap RELEX technology to improve the overall forecasting and replenishment process and provide visibility into the performance of its retail operations. 

PetXL Group operates within Scandinavia, with 15 stores and a distribution centre.

It selected RELEX because it needed a structured way to forecast and replenish and wanted to make educated decisions based on data. It aims to centralise ordering processes to enhance efficiency, ultimately allowing more time for serving customers in stores.

Beyond a structured way to forecast, PetXL Group can leverage integrated supply chain, promotion and channel forecasting, and agile replenishment from RELEX.

”With their solid position supporting a multitude of pet retailers, RELEX is well-prepared to assist PetXL in achieving our growth and expansion goals,” says Magnus Kreuger, CEO at PetXL Group.

“Improving our supply chain visibility and operational efficiency is an important part of our growth plans and with RELEX, we will ensure that we meet the need of our customers and their pets.” 

”We are delighted to support the growth of PetXL and extend a warm welcome to yet another significant player in the Pet industry joining our RELEX Family. We appreciate the trust PetXL has placed in our shared vision for growth, allowing them to continue utilizing technology to deliver exceptional customer experiences.” says Jason Berry, Senior Vice President Europe & Africa at RELEX Solutions.