Kezzler and Migros partner on supply chain transparency initiative with new data marketplace launch

Swiss retailer, Migros, has partnered with Kezzler to launch a new supply chain data marketplace powered by EPCIS 2.0 technology.

According to a press release, the solution will provide “a secure and centralised platform for businesses of all sizes to share and access valuable product and supply chain data.”

“This data will be captured using EPCIS 2.0, the latest GS1 standard for electronic product information capture, which connects physical products to their digital representations.”

Migros and partners will gain real-time insights into product provenance, movement, and condition throughout the supply chain.

Migros will share and collaborate on supply chain data seamlessly with partners and suppliers, streamlining processes and reducing friction. It will optimise logistics, reduce waste, and improve resource allocation with data driven decision-making.

There will be an elimination of manual data entry and reconciliation, saving time and money. And there will be insights into the environmental impact of supply chains, enabling informed decisions towards sustainability.

"We are thrilled to partner with Migros to launch this revolutionary supply chain data marketplace," says Christine Charlotte Akselsen, CEO at Kezzler.

"This platform has the potential to transform the industry by making supply chains more transparent, collaborative, and efficient. We are confident that it will create significant value for businesses of all sizes."