Erno Laszlo enlists RTIH Innovation Awards winner Cart.com for omnichannel growth marketing strategy

Luxury skincare brand, Erno Laszlo, has selected Cart.com to power its omnichannel growth marketing strategy.

“We are thrilled to partner with Cart.com as we embark on this next phase of our brand's evolution,” says Tiffany Roshanian at Erno Laszlo.

“Their innovative approach to performance marketing, coupled with their deep understanding of the beauty and skincare industry, makes them the ideal partner to help us connect more meaningfully with our customers and achieve our ambitious growth goals.”

Cart.com's growth marketing services are designed to integrate paid social, paid search, affiliate marketing, search engine optimisation and conversion rate optimisation.

Under this partnership, Cart.com says it will enable Erno Laszlo to enhance its online presence, drive customer acquisition, increase conversion rates and deliver exceptional return on investment.

“We are excited to collaborate with Erno Laszlo and bring our suite of growth marketing services to support their next phase of growth,” says Chris Mehrabi, Chief Delivery Officer at Cart.com.

“I’m confident that our team’s expertise and unique approach will help Erno Laszlo make a significant impact in the luxury skincare market.”

2022 RTIH INNOVATION AWARDS

Cart.com emerged victorious at the 2022 RTIH Innovation Awards, picking up the Startup of the Year gong.

Our 2022 winners were revealed at a sold out event in central London on Tuesday, 6th December 2022.

Our judging panel praised Cart.com for “enabling brands to optimise their product listings, pricing and traffic, as well as their channel strategy by leveraging AI’s predictive capabilities to show up on the channels where their customers are buying.”

RTIH Editor, Scott Thompson, said: “Innovation and technology play a critical role in the success of the retail sector, so it is great to recognise standout examples through our awards.”

“Thanks to all those who entered the 2022 event. We received a record number of submissions and many fantastic examples of the continued resilience and dynamism of the retail space during hugely challenging times.”

“Congratulations to our 2022 retail technology hall of fame entrants.”

2024 RTIH INNOVATION AWARDS

The sixth edition of the RTIH Innovation Awards is now open for entries.

The awards, sponsored by CADS, 3D Cloud, Retail Technology Show 2025, and Business France, celebrate global tech innovation in a fast moving omnichannel world.

It’s free to enter and you can do so across multiple categories.

Key 2024 dates

Friday, 25th October: Award entry deadline 

Tuesday, 29th October: 2024 shortlist revealed

30th October-6th November: Judging days

Thursday, 21st November: Winners announced at the 2024 RTIH Innovation Awards ceremony, to be held at RIBA’s 66 Portland Place HQ in Central London.